Atlanta-based Proof of the Pudding Expands Catering Operations to Dallas

A Proof of the Pudding chef grills fresh sausage at the Circuit of the Americas Formula 1 United States Grand Prix

Proof of the Pudding, a leader in premium catering for cultural landmarks, state-of-the-art convention centers, sports and entertainment arenas, and college stadiums, announced its Dallas market expansion by welcoming Gil’s Elegant Catering to its team. 

Proof of the Pudding has an established presence in Texas, where the company already partners with Circuit of the Americas as its official caterer for all large-scale events, including the Formula 1 United States Grand Prix. Gil’s brings decades of off-premise catering experience, providing premium catering for Dallas corporate, social and special events at a variety of venues, including The Empire Room.

This news follows Proof’s recent acquisition of Toronto-based Marigolds & Onions, a premium hospitality service provider that has been catering to the fast-growing and sports-concentrated Toronto, Montreal, Vancouver, Ottawa and Calgary markets for 30-plus years.

Adam Noyes, CEO of Proof of the Pudding

“This is an important milestone in our company’s growth, said Adam Noyes, CEO, Proof of the Pudding. “Dallas is a thriving market where we will further accelerate our growth with our combined expertise and focus on innovation and quality.”

“Proof of the Pudding’s dedication to excellence and creativity is front and center in every area of the company,” said Steve Servin, CEO and owner, Gil’s Elegant Catering. “We’re excited to bring our expertise to their national growth strategy and continue serving our valued clients and partners with the added strength and resources this partnership provides.”

This move reinforces Proof of the Pudding’s strategy to grow its footprint in key markets while offering comprehensive hospitality solutions that include foodservice management, premium catering and mixology experiences.

Based in Atlanta, Proof of the Pudding has served top-notch cuisine, service and design for clients nationwide for more than 45 years. For more information, visit proofpudding.com.

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